Premiums are based on an estimate of the number of parties within the pool who will suffer the risks insured against

Kraft utilized customers to name its new flavor of its iconic Vegemite product, and their selection, iSnack 2.0, increased sales dramatically

Indicate whether the statement is true or false

Ease of entry into direct marketing is facilitated by _____

a. low capital requirements due to no need for stores b. the use of dual distribution channels c. the need for technological skills d. low paper and postage costs