Social media marketing is a traditional direct marketing tool

The "Check 21" act allows banks to _____

A) use substitute checks to reduce check-clearing time B) delay paying the check without proper identification C) choose when checks are processed D) fingerprint people who are cashing checks

In order to work towards winning a format war, a company should:

A) refrain from aggressive marketing and advertising. B) ensure that there is a limited supply of complementary products. C) develop its own killer applications. D) keep the prices high even if the customer demand is extremely low. E) refrain from cooperating with competitors under any circumstances.