Which of the following methods of informing focuses on how something is similar to and different from other things?
a. Demonstration
b. Comparison and contrast
c. Narration
d. Exposition and description
b. Comparison and contrast
Comparison and contrast is a method that focuses on how something is similar to and different from other things. For example, in a speech on veganism, one might tell his or her audience how vegans are similar to and different from other types of vegetarians.
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All of the following are steps in the motivated sequence pattern developed by Alan Monroe EXCEPT for:
a. Abstract. b. Attention. c. Need. d. Visualization.
Because of the rise of social media, public relations practitioners must
A) listen to facilitate conversations between organizations and their constituents. B) start using strategic planning tools. C) rely more on formal opinion leaders. D) use more news releases to sell products and services. E) none of the above.