When your purpose is to change minds or actions of the audience you are engaging in ___________

a. entertaining
b. informing
c. persuading
d. situating

c

Communication & Mass Media

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Delivery is a word suggesting the oraltransfer of information andunderstanding from one person to others

Indicate whether the statement is true or false

Communication & Mass Media

Mahalia is a pop star with a large Twitter following. While she knows her fans like reading what she posts, she can’t be certain that everyone will enjoy her posts or not be offended by them because she doesn’t know them personally. This lack of knowledge on Mahalia’s part is an example ofthe phenomenon known as _____.

a. collapsing contexts
b. social presence
c. media richness
d. spreadability

Communication & Mass Media