Mahalia is a pop star with a large Twitter following. While she knows her fans like reading what she posts, she can’t be certain that everyone will enjoy her posts or not be offended by them because she doesn’t know them personally. This lack of knowledge on Mahalia’s part is an example ofthe phenomenon known as _____.

a. collapsing contexts
b. social presence
c. media richness
d. spreadability

Answer: a. collapsing contexts

Communication & Mass Media

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Karen's realtor suggested that she bake bread in the oven right before holding an open house for

prospective buyers, so that the house would smell "homey." The realtor's suggestion is an example of creating a nonverbal __________ message. Fill in the blanks with correct word

Communication & Mass Media

In her research on mother daughter relationships, Pennington found that

a. Both African American and European American mothers wanted to be close to their daughters b. Both sets of daughters viewed their mothers as important confidants c. European American participants seemed to value privacy more strongly d. African American participants were more likely to see each other as "best friends" e. All of the above were found

Communication & Mass Media