Functional strategies are the goal-directed plans and actions of the organization's various functional departments

Venlite, Inc produces and sells cosmetic products

Currently, the company is operating at 70% of its capacity. The sales price of its product is $30 per unit, and it incurs a full cost of $25 to produce each unit. Its yearly fixed manufacturing overhead amounts to $20,000. The company has received a one-time order for supplying 5,000 units at $26 per unit. This order can be executed within the excess production capacity and will not involve any additional costs. To make this decision, the management of Venlite should use ________. A) absorption costing as the decision is long-term in nature B) variable costing as the decision is short-term in nature C) absorption costing as the decision is short-term in nature D) variable costing as the decision is long-term in nature

Procter & Gamble hired an advertising agency to create a $25 million campaign for Bounty paper towels. The ad agency created a "Locks in the Spills" message for Bounty ads. What was the ad agency?

a. the channeller of the message b. the encoder of the message c. the sender of the message d. the receiver of the message