Procter & Gamble hired an advertising agency to create a $25 million campaign for Bounty paper towels. The ad agency created a "Locks in the Spills" message for Bounty ads. What was the ad agency?
a. the channeller of the message
b. the encoder of the message
c. the sender of the message
d. the receiver of the message
Ans: b. the encoder of the message
Business
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the expiration of a set time period agreed upon by the parties is known as a ________. A) collateral note B) check C) certificate of deposit D) bill of exchange
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Most swap dealers arrange swaps so that each firm that is a party to the transaction knows who the counterparty is
Indicate whether the statement is true or false.
Business