Which of the following are advantages of using structured questionnaires for job analysis?

A) speed and low reading level
B) standardization and low reading level
C) standardization and the ability to capture unique aspects of the job
D) speed and low cost

D

Business

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Firms must acquire fresh information through marketing research because they can no longer rely solely on

A. word-of-mouth. B. historical data. C. consumer buying patterns. D. market-driven sales techniques. E. price increases.

Business

If the pull strategy is effective, consumers will then demand the product from channel members, who will in turn demand it from producers

Indicate whether the statement is true or false

Business