Brand equity can be built by linking the brand to sources, such as channels of distribution as well as to
other brands.
Indicate whether the statement is true or false
TRUE
Business
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You are the new sales manager for automobile retailer. You attempt to improve the customer focus of the organization but are resisted by the _____________ department.
A. Parts B. Accounting C. Finance D. Human resources E. Every department other than sales
Business
The ________ layer of the international standards for networks ensures reliable packet delivery using protocols such as TCP
A) application B) presentation C) session D) transport
Business