Full-time teachers and leaders of teams involved in six sigma projects are referred to as ________

Which of the following reasons is LEAST likely to explain why direct-mail marketing drives more than a third of all U.S. direct marketing sales?

A) less expensive than TV and magazine ads B) high target market selectivity C) ability to be personalized D) measurable results E) flexibility

A retailer who holds on to a(n) ________ policy charges a constant low price with little or no price promotions and special sales

A) everyday low pricing B) high-low pricing C) low cost D) going-rate pricing E) auction-type pricing