The three types of consumer buying situations are habitual buying decisions, complex buying decisions, and modified buying decisions

Advertisers are increasingly shifting larger portions of their budgets to media that cost less and have more specific target audiences. Which of the following will be harmed the MOST by such a shift?

A) radio B) newspapers C) network television D) search marketing E) mobile advertising

The phrase "30 and out" applies to retirement after thirty years of service regardless of age

Indicate whether the statement is true or false