How is a geocentric staffing policy beneficial to a firm?
A. It requires the firm to provide little or no documentation to hire a foreign national.
B. It is inexpensive to implement.
C. It helps the firm follow a localization strategy.
D. It allows all key management positions to be filled by parent-country nationals.
E. It enables the firm to make the best use of its human resources.
E
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Jen Mullin, the vice president of Marketing for Numi Organic Tea, describes their typical customer as a female, college-educated tea lover, possibly an "eco-mom." What type of market segmentation has she used to identify this customer group?
a. Geographic segmentation b. Demographic segmentation c. Ethnic segmentation d. Psychographic segmentation
Benefits provided by the WBS to the project include
A) schedules and status reporting can be accomplished. B) objectives can be linked to company resources. C) costs and budget can be established. D) all of the above.