A company faces fixed costs of $100,000 and variable costs of $8.00/unit. They plan to directly sell their product to the market for $12.00. How many units must they produce and sell to break even?

An integrated direct-response promotion is most likely to be effective if

A. it is used by a nonprofit organization rather than a firm. B. other elements of the promotion blend are not integrated. C. it involves one-way communications between a firm and its target customer. D. it relies on a CRM database to target specific individuals.

What is a key component of the infrastructure as a service (IaaS) cloud service model?

A. Allows choice and reduces lock-in B. Supports multiple languages and frameworks C. Ease of use and limited administration D. High reliability and resilience