If Selman & Saks allowed a French company to produce and market razors and trimmers carrying the company's brand in exchange for a royalty, Selman & Saks would be using which market entry strategy?

The tendency to attribute to an individual the characteristics you believe are typical of the group to which that individual belongs is known as _____.

Fill in the blank(s) with the appropriate word(s).

Part of the control process is to measure performance. What are the three sources for doing this?

What will be an ideal response?