The costs associated with the issuance of debt, or flotation costs, are generally of secondary consideration and are typically ignored in cost of debt estimates
Indicate whether the statement is true or false
TRUE
Business
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Licensing is a contractual arrangement whereby one company makes an asset available to another company in exchange for some form of compensation
Indicate whether the statement is true or false
Business
Which external source of information provided by the marketing manager is considered to be the most credible?
A) sales presentations B) advertisements C) sales orientation D) word-of-mouth
Business