Which of these statements is incorrect about multiple regression?

a) Multiple regression is used to analyze the relationship between two or more independent variables and two dependent variable
b) Multiple regression serves basically to predict the dependent variable using information derived from an analysis of the independent variables
c) It is used by researchers to predict success in college, and sales levels
d) The dependent variables in multiple regression are predicted by weighted linear combinations of independent variables

A

Communication & Mass Media

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Leadership is a person who has particular qualifications and abilities.

a. True b. False

Communication & Mass Media

Shaun doesn't ask the senior citizen audience (most of whom are living on fixed incomes) to agree with him that taxes should be raised to fund a new elementary school. Instead, he merely asks them to agree that education is a core value of their community. He made this choice because persuasion is:

a. Artistic. b. Transactional. c. Incremental and gradual. d. Coercion or force.

Communication & Mass Media