Shaun doesn't ask the senior citizen audience (most of whom are living on fixed incomes) to agree with him that taxes should be raised to fund a new elementary school. Instead, he merely asks them to agree that education is a core value of their community. He made this choice because persuasion is:

a. Artistic.

b. Transactional.

c. Incremental and gradual.

d. Coercion or force.

b. Transactional.

Communication & Mass Media

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All of the following are guidelines for improving self-concept EXCEPT:

A) ?Make a firm commitment to personal growth. B) ?Gain and use knowledge to support personal growth. C) ?Set goals that are realistic and fair. D) ?Seek contexts that support personal change. E) ?Avoid self-disclosure.

Communication & Mass Media

Answer the following statements true (T) or false (F)

1. Doors are an important cultural symbol to the Germans. 2. Unlike many U.S. or Japanese corporate conglomerates whose global market success is attributable to diversification, many German firms concentrate on specialization. 3. Generally, Mexican workers do not wish to call attention to themselves for outperforming a coworker. 4. Relationships between Mexican managers and their subordinates are generally distant.

Communication & Mass Media