________ refers to the portion of the customer's purchase that a company gets in its product categories

A) Value proposition
B) Share of customer
C) Brand equity
D) Customer lifetime value
E) Customer equity

B

Business

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An example of declarative knowledge is understanding why a medical therapy works

Indicate whether the statement is true or false

Business

Explain the difference between demographic variables and psychographic variables

What will be an ideal response?

Business