How would a unique selling proposition most likely be used to express an idea in an advertising message?
What will be an ideal response?
A marketer uses a brand's unique selling position to influence how the consumer thinks about the brand, indicating the brand's point of differentiation and selling the brand in a positive way.
Business
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The right to possess, encumber, use, and enjoy a piece of property to the exclusion of all others, would be an accurate description of:
a. a life estate b. real property c. property ownership d. an equitable position
Business
What should a salesperson do during the fifth step of the personal selling process?
A) block objections B) anticipate and address objections C) begin building a bridge to the next sale D) wait for signals that the customer is ready to buy E) indirectly ask the customer for her business
Business