The candidate worried that her youthfulness might cause voters not to take her seriously. So instead of trying to hide her age, she focused on selling herself as a "fresh voice " and making listeners believe their support was crucial to change. By increasing listeners' urgency, this speaker is trying to avoid __________.

A. the boomerang effect
B. a self-fulfilling prophecy
C. moving from education to commitment
D. self-actualization

Answer: B

Communication & Mass Media

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Magazines make their money from_______________

a) targeted advertising and a large base of subscriptions b) massive subscription and web publishing c) subscriptions, advertising and single copy sales d) single copy sales mostly

Communication & Mass Media

What was Johannes Gutenberg’s contribution to the development of print media?

a. Introducing hand-illustrated manuscripts to Europe. b. Inventing the novel and other forms of fiction writing. c. Introducing moveable metal type and mechanical printing to Europe. d. Introducing the first library to Europe.

Communication & Mass Media