Magazines make their money from_______________
a) targeted advertising and a large base of subscriptions
b) massive subscription and web publishing
c) subscriptions, advertising and single copy sales
d) single copy sales mostly
Answer: C
You might also like to view...
Samuelson, who works for a major national newspaper, was offered a familiarization trip to an exotic location by a public relations firm representing the state's tourism industry
In exchange, Samuelson was asked by the firm to write a glowing review about the travel locale, which he could publish under his name. Samuelson politely declined the offer. Why did Samuelson decline? a) He must disclose this to his employer as this free trip could cause him to write a too favorable article. b) He cannot pitch it to other members of the media under his name without disclosing the payment. c) His employer will not take the responsibility to let the reader know the context in which the story was written. d) He has to mention the free trip as a part of the article.
Max is attempting to listen to his friend on the phone while watching a baseball game on
television. This example illustrates which of the information processing barriers to listening? A) receiver apprehension B) shifting attention C) processing rate D) information overload