Which function of the management process requires a manager to establish goals and standards and to develop rules and procedures?

Effective controlling can help managers who are afraid to delegate authority ______

Fill in the blank(s) with the appropriate word(s).

Which buyer behavior theory focuses the salesperson's attention on five important factors that the customer is likely to consider before making a purchase?

A) buyer-action theory B) compulsive-buying theory C) need-satisfaction theory D) buyer-resolution theory E) feature-benefit theory