Advertising vehicles are generally recommended for situations requiring ________
A) reputation management B) personal interaction
C) short-term boosts in sales D) pervasiveness and credibility
D
Business
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If possible, standard codes should be used for missing data
Indicate whether the statement is true or false
Business
A central assertion of ________ is that marketing techniques can be used to promote causes and improve the lives of individuals and society
A) sustainability B) the social marketing concept C) marketing ethics D) consumerism E) environmentalism
Business