Supplier firms can reduce the cost-to-serve customers for an entire marketing channel by maintaining and providing _______ in the form of inventory control, logistics, and customer service systems for other channel partners

a. training and coaching
b. sales and marketing programs
c. operational and technical support
d. pricing support

c

Business

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A company making tactical marketing decisions would identify:

a. which segments of the market to target. b. how to position against competitors. c. which trade shows to attend. d. how to coordinate the marketing department with the R&D department. e. how to measure the success of marketing efforts.

Business

A confession of a person who has not been read the Miranda rights is not admissible in court

Indicate whether the statement is true or false

Business