__________consists of all marketing activities that stimulate consumer purchasing, such as coupons, contests, free samples, and trade shows

Which of the following is an example of a conflict of interest that an effective corporate governance system would mitigate or eliminate?

A) A majority of the board is independent of management B) Directors identify with the managers' interests rather than those of the shareholders. C) Directors have board experience with companies regarded as having sound governance practices.

When ending an indirect message, a statement such as "I trust our decision is satisfactory" does what for the reader?

A) Avoids an uncertain conclusion B) Helps to manage future correspondences C) Expresses optimism D) Opens the opportunity for further discussion E) Shows the writer's sincerity