Political change has provided greater access to international markets in recent times

D'Costas, an authentic Mexican restaurant, has many restaurants all over the world. The taste and authenticity of the food served is the same irrespective of the restaurant one visits. Based on this information, D'Costas follows the strategy of _____

a. retail channel omnification b. product adaptation c. mass customization d. global marketing standardization

Most sales and marketing firms develop territories solely on the basis of geographical considerations

Indicate whether the statement is true or false