According to a 2005 report of the National Association of Colleges and Employers, __________

was at the top of the list of characteristics considered by employers when making hiring
decisions.

a. GPA
b. an effective résumé
c. useful internships
d. communication skills
e. a successful interview

d

Communication & Mass Media

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Some scientists warn that sitting next to someone wearing the color _____ could negatively impact your performance on a test

A. blue B. green C. yellow D. red

Communication & Mass Media

The sale of blood diamonds-diamonds that are mined in a war zone and then sold to support an insurgency or warlord's activities-is an issue that Owen has long fought against. He is asked to speak at a bridal show, where he knows his audience is composed not only of brides but jewelers as well. Owen uses the opportunity to discuss how children are often used in the mining of blood diamonds. At the conclusion of his speech, Owen shows a picture of a child missing a hand and says, "Next time someone tells you a diamond cost an arm and a leg, ask yourself if there might be some truth to that. Don't support this horrific practice just so you can have something sparkly on your hand." Which type of pathos appeal is Owen using?

A. sadness B. guilt C. fear D. humor

Communication & Mass Media