Lands' End clothing catalogue retailer offers a satisfaction guarantee on all merchandise it sells. In other words, what sort of warranty does Lands' End give its customers?

The sales force composite method of forecasting sales is so named because:

A. The initial input is the opinion of each member of the marketing department B. The initial input is the opinion of each member of the field sales staff C. The initial input is the opinion of sales management D. All of the above E. None of the above

Which of the following is NOT one of the ways companies can utilize cell phones to market to or track consumers?

A) utilize GPS data to provide location-based offers B) utilize digital in-store signs that dispense coupons to smart phones C) utilize cookies to track mobile activity D) track behavior across tablets and mobile devices using screen identities E) track loyalty program participation