Which of the following is a legal term indicating the owner's exclusive right to use a brand name or other identifying mark?

a. patent
b. trademark
c. private brand
d. brand

Ans: b. trademark

Business

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Which statement BEST describes the role of a broker acting as an intermediary in Texas?

A) The intermediary's duties are more restricted than a true agent's duty to one principal. B) The broker represents both the buyer and seller and may disclose confidential information unless specifically instructed not to do so. C) The intermediary must remain impartial to the interests of both parties and must maintain confidentiality with both parties. D) The broker is paid by the seller and must not disclose any confidential information to the buyer.

Business

Which is a flanker brand?

A) the offering of two or more brands in a single marketing offer B) the joint venture of two or more brands into a new product or service C) development of a new brand by a company in a good or service category where it currently has other brands D) a brand with the same name in a different industry

Business