Which is a flanker brand?
A) the offering of two or more brands in a single marketing offer
B) the joint venture of two or more brands into a new product or service
C) development of a new brand by a company in a good or service category where it currently has other brands
D) a brand with the same name in a different industry
C
Business
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Mirroring is an easy-to-use technique that requires little skill
Indicate whether the statement is true or false
Business
The ________ section of a business plan provides an overview of complementary products and services and a summary of the strengths and weaknesses of your direct and indirect competitors
A) market analysis B) operations and management C) financial analysis D) ?product or service description
Business