"Our work here is done," the project leader shouted as he surveyed the scene. "Go home and reflect on what you've accomplished and I'll see you at the world premiere, once we're all immortalized in a feature length movie"

Which of the following BEST describes a target market for a nonprofit organization?

a. It is best defined geographically, to include the area served. b. It needs to be defined as the "community" in general in order to reach all potential targets. c. It may include many apathetic or strongly opposed targets. d. It is best defined as the potential donors because their funds will ensure the survival of the organization.

Economic exposure results from exchange-rate fluctuations that affect ________

A) marketing strategies B) tariffs and duties C) brand personality D) product pricing