One of the reasons that a marketing communication may fail is that the message received by the intended audience is not understood because of cultural interpretations.

For an effective interview, an expert should most likely be ________

A) defensive and objective B) confident and rigid C) informative and entertaining D) prepared and highly technical E) aloof and simplistic

In general, stakeholders are motivated to participate in an organization if they receive inducements that exceed the value of the contributions they are required to make

Indicate whether the statement is true or false