The market structure method of competition identification is useful for finding direct

competitors.

Indicate whether the statement is true or false

TRUE

Business

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A ____________ appeal centers on benefits an offering can provide to a customer.

A. Fantasy B. Rational C. Desire D. Lifestyle E. Slice of life

Business

According to the IIA Standards, what is the role of internal audit as it relates to risk management?

a) Evaluate the effectiveness of the risk management process. b) Determine the risk appetite of the organization. c) Identify and assess significant risk within the organization. d) Communicate relevant risk information to appropriate people within the organization.

Business