According to an axiom in marketing, the more ________ the product, the more heavily firms tend to rely on personal selling to promote it

Aida decided to switch doctors after she had to wait two and a half hours at her scheduled appointment to see her doctor. She experienced the ethical problem factor that leads to customer switching behavior

Indicate whether the statement is true or false

________ leaders guide or motivate employees in the direction of established goals by clarifying role and task requirements

A) Situational B) Transformational C) Consultative D) Democratic E) Transactional