Which of the following is typically a responsibility area for a sales manager?
a. sales force administrative tasks
b. advertising
c. product design
d. salespeople evaluation
Ans: d. salespeople evaluation
Business
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Orion Inc. operates in many industries, including pharmaceuticals and food products. The company's goal is to create "abundant and affordable food for all and a healthy environment." This represents Orion's ________
A) marketing plan B) product mix C) business portfolio D) marketing mix E) mission statement
Business
As the salesperson entered the prospect's office, the salesperson extended his hand and said, "Your old college roommate, Tiara Johns, suggested I call on you." This action occurred in which stage of the personal selling process?
A) approach B) prospecting C) preapproach D) close the sale E) follow-up
Business