A rock star was mobbed while on his way to the beach. The next day,a newspaper published the photograph with short text below it describing the picture and its source. What is this brief text under a published photo called?

Which of the following is NOT one of the five stages of

Monroe's motivated sequence? a. refutation b. attention c. need d. action

Electronic media companies operate in a dual-product market, which means they produce or distribute a product to two different sets of consumers. These consumers are

a. audiences and regulators b. audiences and program producers c. advertisers and marketers d. audiences and advertisers e. none of the above