Jason is informing the audience about an impending tuition hike at the college. Jason says, "Please, listen to this
This is important and affects all of us in this room; it affects our attitudes about school, our pocketbooks, and our stress levels". This strategy to enhance audience recall is
A) building redundancy into the speech.
B) reinforcing key ideas nonverbally.
C) reinforcing key ideas verbally.
D) pacing the information flow.
C
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Contrasting transitions show how two ideas differ
Indicate whether the statement is true or false
The backfire effect refers to situations when:
a. rewards offered are too large to create sustained change b. the low price offered is too low to create loyal customers c. when feelings of hypocrisy are induced a person changes his or her attitude rather than behavior d. feelings of regret cause a person to go back on his or her choice