If a company must share bad news quickly with the public, which of the following would be an appropriate way to accomplish this?

A) Websites
B) Memos
C) Telephone
D) Letter
E) Group meeting

Answer: A
Explanation: A) Media like websites, social networks, or blogs are appropriate for sharing bad news with the public. Memos, telephone or group meetings are either for internal communication or to target smaller groups.

Business

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Which of the following statements is true regarding a value-added reseller?

A) A value-added reseller normally has a much larger number of suppliers. B) Selling through a VAR is more like a supplier relationship. C) Companies selling through VARs rarely have well-established markets into which they can also sell by themselves. D) Marketing managers using VARs also have to have significant branded marketing skills.

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