Dividends and expenses increase equity.

Which of the following is a component of the marketing strategy step of building a marketing plan?

A) situation analysis B) SWOT analysis C) break-even analysis D) communications strategy E) marketing profitability strategy

Closing a bad-news message with a statement such as Visit our website soon for our summer concert schedule uses ________ information or sales promotion to encourage the customer's continued patronage

Fill in the blank(s) with correct word