An obvious willingness of editors to pursue accuracy opens up new sources of information

Indicate whether the statement is true or false

True

Communication & Mass Media

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When interviewing, speak in a low, even tone to present yourself as a confident candidate

Indicate whether the statement is true or false

Communication & Mass Media

In the Harambe crisis communications case, the Cincinnati Zoo used which one of the following strategies to establish its credibility with the public?

a. highlighted its long-running safety record b. highlighted its history of advocacy for animals and wildlife in general c. highlighted its relationship with the Association of Zoos and Aquariums and the U.S. Dept. of Agriculture d. defended its actions by emphasizing that the zoo prioritized human life and safety as first

Communication & Mass Media