The criteria used to evaluate projects will vary by organization

Indicate whether the statement is true or false

TRUE
Explanation: Because limited resources preclude the development of all proposed systems, most organizations have some process of classifying and ranking each project's merit.
CL

Business

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________ are those runner-up firms that are working to increase their market share in an industry

A) Market leaders B) Market challengers C) Market followers D) Market mavens E) Market nichers

Business

The media kits generally used in advertising are also helpful to MPR practitioners

Indicate whether the statement is true or false

Business