The product life cycle describes the commercial life of services as well as goods

Indicate whether the statement is true or false.

Answer: TRUE
Explanation: The product life cycle is a series of stages through which goods and services pass during their commercial life-being born, growing in stature, maturing, and finally declining and dying.

Business

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Kellogg's purchases large quantities of whole grain in order to produce its cereal products. Consumers' desire for cereal affects the size and frequency of Kellogg's purchases, which is an example of what characteristic of organizational buying?

derived demand consumer-driven purchasing virtual forecasting domino distribution

Business

Describe the darker side of direct marketing solicitations

What will be an ideal response?

Business