In the field of sport marketing, positioning the product in the same way to all potential consumers is typically very effective.

The greatest project risk occurs when:

A) The probability of the event is high and the consequences of the event are high. B) The probability of the event is high and the consequences of the event are low. C) The probability of the event is low and the consequences of the event are high. D) The probability of the event is low and the consequences of the event are low.

It is important not to confuse supervising in a small business with entrepreneurship because not all small-business supervisors are entrepreneurs. Many do not ________

A) plan B) organize C) motivate D) innovate E) delegate