The textbook offers 5 guidelines for effectively preparing and using visual aids. Describe 4 of
these recommendations and provide examples of how to apply them. Each example should
discuss a different visual aid type or category.
What will be an ideal response?
Types of visual aids include audiovisual aids, computer-generated visuals, flip charts
and posters, handouts and objects, and markerboards and chalkboards. The guidelines are
these: strive for professionalism, strive for simplicity, strive for clarity, prepare for possible
problems, and focus on the audience during your presentation.
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According to the book, __________ can shield you from charges of plagiarism and help bring
credibility and reliability to your supporting material. A. oral citations B. analogies C. statistics D. notecards
A preemptive strategy ad:
a. is a simple description of a key characteristic of the product b. is descriptive but it also makes a claim for superiority c. identifies something that the product has that all the competitors lack d. focuses attention more on the consumer’s mind than the product itself