What is the value that represents the between-group variation?

________ are less frequently purchased consumer products and services that customers compare carefully on suitability, quality, price, and style

A) Shopping products B) Convenience products C) Unsought products D) Capital items E) Supplies and repair services

Which of the following is characteristic of distribution channels for business markets at the

introduction stage of the product life cycle? A) Business channels grow more receptive to carrying products due to increasing sales. B) The manufacturing firm provides spare parts for a period of time after the product is discontinued. C) Businesses align themselves with distributors to expand distribution reach. D) The manufacturing firm adds industry-specific channels and uses long channels to distribute products.