Pepsi and Coke both have reached the point that investing more dollars in advertising yields lower and lower increases in sales. The model used to illustrate this concept is:

Which of the following would not help protect you from unethical or incompetent advice from a financial adviser?

A) Educating yourself on various financial products B) Asking questions of other clients C) Relying on the adviser as to when to buy and sell D) Knowing your risk tolerance

Just before the final football game of the season, the captain of the team made an emotional speech to all his teammates to win the last game for their coach, who had passed away recently. Which of the following influence tactics did the captain use?

A. Rational appeal B. Inspirational appeal C. Consultation D. Collaboration E. Coalition