List four guidelines for developing presentation aids

What will be an ideal response?

1) Make them easy to see. 2) Keep them simple. 3) Select the right presentation aid. 4) Do not use dangerous or illegal presentation aids.

Communication & Mass Media

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Individuals who are highly argumentative are more likely to emerge as leaders in small

groups. Indicate whether the statement is true or false

Communication & Mass Media

When "positioning the product" the writer expresses the appeal creatively in an attempt to differentiate a product from direct competitor by carving out a special niche for the advertiser in the minds of the potential customers

Indicate whether the statement is true or false

Communication & Mass Media