A(n) ________ is a story about an experience that shows how something has affected the speaker or other specific individuals.

A. opinion
B. example
C. narrative
D. factual claim

Answer: C

Communication & Mass Media

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Stimuli that are selected from the environment based upon their interest, use, and meaning to us refers to

a. salience. b. vividness. c. schemas. d. expectancy. e. familiarity.

Communication & Mass Media

When creating a format for the body of your speech, which of the following is a guideline you should use?

a. use a consistent pattern of symbols for related content b. incorporate several fonts to distinguish different between ideas c. use a 10 pt. font size d. language should be abstract for interest

Communication & Mass Media