In Path-Goal Theory, ____________ and ___________ determine which leadership behavior should be used
a. power/leader-follower relationships
b. nature of the task/follower characteristics
c. effort/performance
d. group factors/organizational factors
b;
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All of the following are key factors reviewed when assessing an organization's cost base, EXCEPT:
A. What are the overall cost estimates? B. What is the relationship (to revenue) of product costs and operating expenses? C. What costs are anticipated to be reoccurring versus those felt to be non-reoccurring? D. What type of built-in expense creep do we anticipate within these cost areas? E. Will market volatility, such as commodities, impact our expense lines? If so, by how much?
Traditionally, advertising and public relations were
A) exactly the same. B) employed only in sports marketing. C) not part of the promotional mix. D) both delivered through mass media. E) used solely by businesses selling to other businesses.