Which of the following techniques can minimize assimilation and contrast effects?

a. increase the latitude of acceptance
b. refer to ego-involvement
c. clearly state the position
d. emphasize similarities

c. clearly state the position

Communication & Mass Media

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The __________ function of the media helps people fit in to society

Fill in the blank with correct word

Communication & Mass Media

What indicator was used to determine if the Baskin-Robins Wacky Summer Flavors campaign was successful?

a. coverage in national news outlets b. shares on Facebook c. feedback on the Baskin-Robins website d. more than 1 million Instagram impressions

Communication & Mass Media